Media Kit

The Palm Beach Post and PalmBeachPost.com provide unparalleled coverage of our community. Written by locals, for locals, our team is proud to live, play and work in the community we serve.

561-820-4300

@2018 Gatehouse Media/All rights reserved

Total Population

2,177,043

Total Households

887,849

Average Household Income

$88,581

Age

18-34

35-44

45-54

55+


MEDIAN

AGE 46 


Education
(adults age 25+)

Employment
(population age 16+)

Executive/Professional/Mgr. 

Office/Administrative Support

Sales

Healthcare

Services

College Graduate

Some College, no degree

High School Graduate

Other

Household Income

Own a Home

Under $35,000

$35,000-$49,999

$50,000-$74,999

$75,000+

Children at Home

Base Total Households 887,849

2019 Claritas and Environics, Palm Beach, FL DMA

Consumer Spending - Palm Beach County, FL

Demographic Profile - Palm Beach, FL

Apparel
Computers, Software & Accessories  

Education

Household Furnishing and Appliances

Health Care

Groceries

Automotive - All

Pet Related

Sports & Recreation

Travel

Dining Out

Expenditure
 (in millions)

Key Consumer Categories  

Total Annual Consumer Spending

$54.7 Billion

Market Reach

We reach your most profitable customers.

Our print & digital newspaper delivers 3 out of 10 shoppers

Total Adults

Men

Women

Adults Age 18-54

Adults Age 55+

College Educated Adults

High School Graduates

HHI under $50,000

HHI $50,000+

Homeowners

Families with Children in the Home

Digital Traffic

palmbeachpost.com

Average Monthly Traffic

Page Views

Unique Visitors

13.6 Million

2.5 Million

Google Analytics Jan.-Dec. 2018

Print & Digital Reach

31%

30%

32%

32%

30%

32%

30%

28%

34%

31%

33%

Scarborough R2 2018, West Palm Beach, FL; INA

$1,719
$570
$1,159
$3,205
$1,605
$3,152
$31,235
$1,254
$967
$1,042
$3,356

2019 Claritas and Environics, Palm Beach, FL DMA

Multi-Media Solutions

We offer a large variety of print products and other creative solutions to grow your business:
        Premium Placement
        Special Sections
        Magazines 
        Total Market Coverage
        Polybags

Print Products

Leverage the Power of Promotions

Promotions provide the strength of integrated media with high engagement and database growth.

52%

917,988

Women

Men

48%

847,557

642,999

241,597

72%

27%

266,243

120,280

155,499

345,827

Dominate our website with one of these units

Edge Unit-distribute your message with video or slideshows
Site Takeover-dominate the homepage or section front

Premium units

Creative Solutions

Our award-wining designers specialize in creating ads that help you dominate the space, both digital and print.

Digital and print

Digital and print advertising created to support your campaign and reach our total audience.

Custom creative

Designed to attract and engage online and in print. Our experience has created success stories for small shops and large enterprises alike.

Social Media feeds

Develop a constant connection with your audience by integrating features including social media feeds.

Custom projects

Custom projects such as logos, podcast headers, identity packages and collateral.

The Star and ShelbyStar.com provide unparalled coverage of our community. Written by locals, for locals, our team is proud to live, play and work in the community we serve.   

PalmBeachPost.com

2751 S. Dixie Hwy., West Palm Beach, FL 33405

(561) 820-4300

Advertising: (561) 820-4300

Circulation: (561) 820-4663

Trusted. Local. Engaged.

How to Reach Us

40%

19%

26%

12%

650,780

318,072

429,509

202,473

19%

12%

13%

9%

34%

18%

10%

12%

38%

409,699

238,364

269,607

847,875

30%

13%

17%

39%

Check Out Our Ad Gallery

We will help you increase your sales.

Welcome to The Palm Beach Post — We reach your most profitable customers.  

Photo by John Smith, The Star 2018

Photo by John Smith, The Star 2018

Live Chat Leads
24/7 instant gratification for web visitors by connecting them to a live person with no wait times.

We are a Leader in Digital Marketing Solutions

Total Website Plus
A responsive website that grows with your business, tracks your leads and includes a CPM tools to make marketing your business easy, efficient and affordable.

Search Engine Optimization
Be found on search results by consumers who are actively researching. Our SEO packages include all the components for you to get found online and win business.

Local Listings Builder
Be there when consumer are looking for your product or service online. Our solution includes Listing Distribution, Profile Claiming and Reputation Monitoring to ensure you are found.

Search Engine Marketing
Get in front of consumers actively searching for your products or service at the exact time they are searching for it.

Website Retargeting
Reach prospects that have shown an initial interest in your offering, Increase the odds that your business will be the first one they remember when they're ready to buy.

Direct Mail
Targeting delivery of your unique message or offer to your ideal customer - with guaranteed engagement rates.

Video Advertising
Be dominant on youTube, Social, Connected TV and Display. We have you covered across multiple channels with carefully crafted advertising campaigns and top-notch video production.

Native Content Marketing
Engage consumers with content created to appeal to our audience (your prime prospects). Position yourself as an expert resource.

Digital Display
Build your brand and tell your story to the right audience on the most-trusted sites.

Social Advertising
Showcase your products and services with social media. Targeted campaigns can also improve your brand recognition, increase consumer loyalty and deliver traffic to your website.

Our Solutions

HOMEHOMEHOME

Foundation Solutions

Reactive Products

Proactive Products

We are the ONE SOURCE for your customized solution.

Solutions to build your brand and your business.

HOMEHOMEHOMEHOME

We offer a large variety of print products and other creative solutions to grow your business:
        Premium Placement
        Special Sections
        Magazines 
        Total Market Coverage
        Polybags

Print Products

Print Advertising

The Palm Beach Post and PalmBeachPost.com provide unparalleled coverage of our community. Written by locals, for locals, our team is proud to live, play and work in the community we serve.

HOME

We get it – in today’s interconnected world, you have myriad advertising options.
    Traditional media.
    Digital and social media.
    Urban influencers.
But for more than a century there’s been – and continues to be – only ONE PLACE to turn for Smart Solutions in Palm Beach County: The Palm Beach Post.
We offer EVERYTHING a modern-day advertiser needs:
• Award-winning journalism that brings millions of unique website visitors every month.
• Digital and social media via our Google, Facebook, Twitter and Instagram expertise.

And thanks to our familiarity with this region – we’ve been in business more than 102 years after all! – we’re plugged in to what’s happening on the streets in a way no other advertising outlet is.
That means we understand not only what’s happening today – but what will be happening in the coming years and decades. Our forward-thinking approach positions us to meet your advertising needs not only today, but also in the future.
So, when you need Smart Solutions to your advertising challenges, there’s only one place to turn: The Palm Beach Post.
We hope you’ll let us prove it to you!

Events are the perfect way to target and engage your ideal customers!
Benefit from our ability to create content, attract audiences, and bring powerful meaning to the lives of others. With the help of GateHouse Live, our own national event marketing company, we have the tools and experience to execute world-class events – both live and virtual. GateHouse Live event models are proven, turnkey and produce predictable results.

GateHouse Live Signature Events
While there are many events in our portfolio - Reader’s Choice, High School Sports and Expo events are our most popular.

Best of the Best
Best of the Best / Reader’s Choice Awards honors local businesses and individuals who are recognized by community members as being the best of the best in their respective industries.

All Star Preps
Best of Preps recognizes the top high school athletes in each state-sanctioned sport at a banquet that features a keynote celebrity athlete speaker. Often been described as “The ESPYs for high school student-athletes.”

Expos
Expos like our popular Life Expo are an opportunity to offer fun-filled day with all things important to seniors and baby boomers. Expos include appearances by celebrity guests.

CONTACT US