Media Kit

The Times-News and TheTimesNews.com provide unparalleled coverage of our community. Written by locals, for locals, our team is proud to live, play and work in the community we serve.

336-227-0131

     In a world of increasing advertising options, newspapers continue to be the most trusted medium and the top choice for shopping and local news.
      The
Times-News offers a comprehensive selection of quality digital and print products to help grow business and more easily navigate the market’s competitive media landscape. Established in 1887, the Times-News is based in Burlington, North Carolina and is Alamance 

@2018 Gatehouse Media/All rights reserved

County’s number one source for news, advertising, and entertainment. Its print edition and website, TheTimesNews.com, reach 77% of adults in Alamance County. The Times-News produces several events throughout the year, including the Bridal Expo, She Expo, Zip Recruiter Job Fair and the Spring Home & Garden Show.
      The 
Times-News has an active involvement in the community, sponsoring events such as the 

Spelling Bee, H. S. Senior Awards for Academic Excellence, the Classroom Collection School Supply Drive, Active City Streets, Downtown Holiday Magic and fundraisers for local Charitable organizations. The Times-News is also responsible for the Love Enough to Share program, which began in 1990, and has raised nearly $750,000 for local charities that help make Christmas brighter for those less fortunate.

Total Population

161,586

Total Households

64,205

Average Household Income

$58,234

Age

18-34

35-44

45-54

55+


MEDIAN

AGE 48 


Education
(adults age 25+)

Employment
(population age 16+)

Executive/Professional/Mgr. 

Office/Administrative Support

Sales

Healthcare

Services

College Graduate

Some College, no degree

High School Graduate

Other

Household Income

Own a Home

Under $35,000

$35,000-$49,999

$50,000-$74,999

$75,000+

Children at Home

Base Total Households 64,205

2018 Claritas, Alamance County, NC

Consumer Spending - Alamance County, NC

Demographic Profile - Alamance County, NC

Total Annual Consumer Spending

$3 
Billion

Market Reach

We reach your most profitable customers.

Print & digital newspaper delivers 6 out of 10 shoppers

thetimesnews.com

Average Monthly Traffic

Page Views

Unique Visitors

Google Analytics 2018 Jan-Dec

2.81 Million

286,691

Digital Traffic

61%

60%

61%

57%

67%

67%

52%

56%

65%

64%

57%

Print & Digital Reach

Total Adults

Men

Women

Adults Age 18-54

Adults Age 55+

College Educated Adults

High School Graduates

HHI under $50,000

HHI $50,000+

Homeowners

Families with Children in the Home

Scarborough USA+ 2018 R1, National average; INA+ Audience (weekly print, monthly digital)

$103
$24
$58
$102
$274
$257
$598
$35
$36
$97
$149

2018 Environics Analytics, Alamance County, NC

Expenditure
 (in millions)

Key Consumer Categories  

Apparel
Computers, Software & Accessories  

Education

Household Furnishing and Appliances

Health Care

Groceries

Automotive - All

Pet Related

Sports & Recreation

Travel

Dining Out

Multi-Media Solutions

We offer a large variety of print products and other creative solutions to grow your business:
        Premium Placement
        Special Sections
        Magazines 
        Total Market Coverage
        Polybags

Print Products

Leverage the Power of Promotions

Promotions provide the strength of integrated media with high engagement and database growth.

Dominate our website with one of these units

Edge Unit-distribute your message with video or slideshows
Site Takeover-dominate the homepage or section front

Premium units

Creative Solutions

Our award-wining designers specialize in creating ads that help you dominate the space, both digital and print.

Digital and print

Digital and print advertising created to support your campaign and reach our total audience.

Custom creative

Designed to attract and engage online and in print. Our experience has created success stories for small shops and large enterprises alike.

Social Media feeds

Develop a constant connection with your audience by integrating features including social media feeds.

Custom projects

Custom projects such as logos, podcast headers, identity packages and collateral.

The Times-News and TheTimesNews.com provide unparalleled coverage of our community. Written by locals, for locals, our team is proud to live, play and work in the community we serve.

TheTimesNews.com

707 South Main Street • Burlington, NC 27215

(336) 227-0131

Display Advertising: 336.506.3063

Digital Advertising: 336.506.3061 

Classified Advertising: 336.506.3013 

Circulation: 336.506.3020 

Newsroom: 336.506.3030

Trusted. Local. Engaged.

How to Reach Us

32%   

24%

28%  

16%

34,602

26,007 

30,972

17,640

9%   

10%

6%  

6%

18%  

29%

15%

17%  

39%

36,138

18,968

21,876

48,909

43%  

15%  

16%  

27%

WELCOMEGANNETTMARKET PROFILESOLUTIONS & SERVICESCONTACT USCheck Out Our Ad Gallery

We will help you increase your sales.

Welcome to the Times-News — We reach your most profitable customers.  

Photo by John Smith, The Star 2018

Photo by John Smith, The Star 2018

Live Chat Leads
24/7 instant gratification for web visitors by connecting them to a live person with no wait times.

We are a Leader in Digital Marketing Solutions

Total Website Plus
A responsive website that grows with your business, tracks your leads and includes a CPM tools to make marketing your business easy, efficient and affordable.

Search Engine Optimization
Be found on search results by consumers who are actively researching. Our SEO packages include all the components for you to get found online and win business.

Local Listings Builder
Be there when consumer are looking for your product or service online. Our solution includes Listing Distribution, Profile Claiming and Reputation Monitoring to ensure you are found.

Search Engine Marketing
Get in front of consumers actively searching for your products or service at the exact time they are searching for it.

Website Retargeting
Reach prospects that have shown an initial interest in your offering, Increase the odds that your business will be the first one they remember when they're ready to buy.

Direct Mail
Targeting delivery of your unique message or offer to your ideal customer - with guaranteed engagement rates.

Video Advertising
Be dominant on youTube, Social, Connected TV and Display. We have you covered across multiple channels with carefully crafted advertising campaigns and top-notch video production.

Native Content Marketing
Engage consumers with content created to appeal to our audience (your prime prospects). Position yourself as an expert resource.

Digital Display
Build your brand and tell your story to the right audience on the most-trusted sites.

Social Advertising
Showcase your products and services with social media. Targeted campaigns can also improve your brand recognition, increase consumer loyalty and deliver traffic to your website.

Our Solutions

HOMEHOMEHOME

Foundation Solutions

Reactive Products

Proactive Products

OUR REACH

We are the ONE SOURCE for your customized solution.

Solutions to build your brand and your business.

HOME
HOMEHOMEHOMEHOME

Women

53%
67,161

Men

47%
58,730

27,396

9,460

10,119

23,412

67%

33%      

42,918

21,011

We offer a large variety of print products and other creative solutions to grow your business:
        Premium Placement
        Special Sections
        Magazines 
        Total Market Coverage
        Polybags

Print Products

Print Advertising